Represented by

At 'AR', we’re proud to stand for something real, saying goodbye to stereotypes and embracing who we really are. We’re not just about clothes, we’re about breaking through barriers. That’s why we’re thrilled to shine a spotlight on some real icons who back our brand and our mission. These icons aren’t just wearing AR, they’re repping the movement, showing the world we are more than the labels others try to put on us. This is bigger than style, it’s about stepping up, standing out, and changing the game!

SHAMEEKA FISHLEY

Professional ladies footballer, having played in USA, Iceland, Spain, France and now playing for Beşiktaş in Turkey.

ZACH HEMMINGS

Professional Footballer , having played and stared for Middlesbrough, St Mirren, Kilmarnock and Leyton Orient.

JORDAN WILLIAMS

Professional Footballer currently playing for one of the biggest clubs in the English Championship, Portsmouth FC

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JACK BATESON

Professional Boxer - Former team GB athlete and Sky Sport Scholar, current WBA Intercontinental Champion

SURJ - RDB

Original founding member of RDB (Rhythm, Dhol, and Bass), known for blending Punjabi music with modern beats. Working with stars like Akshay Kumar, Snoop Dogg, Ludacris.

RANBIR DASKAI

British Punjabi music vocalist and global superstar, currently still producing and performing world-wide.

ARLO STEPHENS

Professional Heavyweight Boxer - A decorated amateur boxer known across the UK and Europe. Recently turning professional, also a sparring partner for worlds best heavyweight boxers, including Anthony Joshua and Tyson Fury.

GEROGE DAVEY

Professional boxer regularly featured on TNT Sports (formerly BT Sports), as well as in the latestUndisputedvideo game available on PlayStation 5, Xbox, PC, and all major platforms